Celestia
We worked with Celestia to establish a fresh framework for their brand.
Celestia wanted big creator energy without losing a sense of technological mastery across their brand system.
- Brand Design
- Web3 Strategy
- Web UX/UI
About the partnership
Celestia chose Blokhaus as its strategic partner to spice up their brand and clean up their digital footprint. Leveraging Blokhaus's expertise in brand design, strategy, positioning, and engineering, Celestia worked with Blokhaus over many months to build consensus among stakeholders and bring a strategically sound brand refresh to life.
The details
- Brand Design
- Web3 Strategy
- Web UX/UI


What does blob space look like? Like a furry, funky exploding cube.

Ears to the ground.
We interviewed a dozen Celestia stakeholders, from technical developers to brand marketing experts, to execute this brand refresh–we knew that the essence of the brand would come from those living it daily. We heard time and time again that Celestia wanted to deliver a message that would resonate with developers and play into their creative side, inspiring builders to think big.
The brand features key assets to spotlight Celestia's unique capabilities in the blockchain world - from modularity to data availability and beyond. We kept it simple - market the logo but bring it to life in three-dimensional ways.
The visual direction is built to scale and designed to approach technical concepts with humor and accessibility in mind - space flowers and blob space visuals lay the foundation for a vibrant brand energy in the future.
Blokhaus built the Celestia site from the ground up, weaving in next-generation techniques and thoughtfully implementing full accessibility, industry-best practices, and future-proof optimizations and giving this digitally savvy team all the bells and whistles they could wish for (and maybe a few extra).